Ad.IQ is the dominant provider of mobile response services to the world's advertisers.

We started out in 2002 as TXT4 and pioneered the concept of SMS response. Since then we have been continually developing and refining our technology to help our clients achieve greater response from their advertising campaigns.

Today we do much more than SMS. We now deliver highly sophisticated multi-channel services that optimise response across SMS, mobile internet and voice channels for many of our clients. This provides them with rich intelligence on ad performance and consumer behaviours. To reflect this transformation, we changed our name to Ad.IQ in September 2007.

Our mission is to make our clients advertising work harder and smarter. Ad.IQ's services help them to achieve this by providing more leads of higher quality, detailed information about which media and executions are most effective, and accurate contact data to support ongoing communication with their customers. All of this will increase the ROI on their advertising spend.

We operate across the globe with offices in Europe, Asia and North America servicing 12 major markets.